Jobs in UAE – Our client, a multinational FMCG company, is urgently looking to hire a Marketing Research Executive for their office in Dubai. The Marketing Research Executive will contribute to the process of consumer / customer insights generation, ensuring the integrity of the insights and integration of insights in the decision making process. He / she will also be responsible for the guardianship of all ORACLE systems.
WE WILL CONSIDER ONLY CANDIDATES CURRENTLY RESIDING IN UAE.
The main Duties and Responsibilities of the Marketing Research Executive will be:
• Implement control and report consumer / customer research projects.
• Ensure appropriateness, cost effectiveness and high quality of work done by the research agencies.
• Develop preliminary consumer and trade analysis from the data gathered.
• Measure and analyze effectiveness of touch point communication and trade performance.
• Manage budget for consumer and trade research activities.
• Assist in development of meaningful consumer / customer segments.
• Ongoing analysis of consumer, customer and market trends.
• Track behavior of consumer and customer segments.
• Implement appropriate training to market research area.
• Coordinate development of new research methodologies and segmentation techniques.
• Provide consumer and customer insights from primary research to marketing organization.
• Work with communication agencies on research in behalf of brands.

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